If you’re a real estate agent with an active listing, you already have one of the best lead generation tools in your business. Most agents focus on selling the house, but the best ones use that same listing to build momentum, start con...
Let’s be real, content today can’t just be good. It has to stop the scroll, grab attention, and get viewers to actually stick around for the substance. If you’re wondering how to make your next talking head video do exactly that...
Eric Simon (Broke Agent) here. Today, we announced the relaunch of The Viral Agent Newsletter. The best marketing newsletter in real estate history (self-proclaimed). In case you’re wondering where we’ve been… let me explain. ...
This might be the easiest viral listing video you’ll ever create. And I’m giving you everything you need to cook it up in the next 60 seconds. We recently made a video for one of our listings that was inspired by a Ring doorbell clip...
We just got back from BAM Camp, the best real estate conference in the world, and my head is still spinning. The amount of tactical advice and inspiration packed into those sessions was unreal. I took pages of notes, but I boiled them do...
If you’re not sharing personal content to help you sell more houses, you’re doing it wrong. After posting more than 1,800 times on Instagram, I’ve learned one thing for sure: it doesn’t matter if I’m posting a new listing, a lo...
ChatGPT isn’t replacing real estate agents. But real estate agents who use ChatGPT are replacing those who don’t. Today, I’m sharing seven ways I use ChatGPT in my own real estate business, and how you can start applying these s...
If you’re looking to make more sales, build your authority, and grow your business, here’s the truth: it’s time to start making educational content. Now, depending on which guru you listen to, some will tell you educational content...
Want more real conversations with potential clients without spring hours cold calling? This is the tip for you. As real estate agents, we spend so much time brainstorming ideas and curating content to post on our feeds, hoping it spar...
After selling more than a thousand homes in the last five years, there’s one thing I don’t see nearly enough of in our industry: an upgrades and features list. Today, I’m breaking down the list we use on my team. And, stay tuned: y...
